A web agency accompanies you in the process of digitalization of a company. It takes care of designing a quality web portal, improving the user experience of your site…
Digital marketing brings together marketing techniques that serve as channels and media to promote services and products. Web marketing plays an important role, that of interactivity. This practice includes developments: web applications and ICT applications. Digital marketing comes in different forms: SEO, e-mailing, commercial links, etc. E-mail marketing includes transactional, relational, newsletter, sponsoring or prospecting uses.
In order for a web platform to offer the user an optimal experience, the web portal must be based on the latest technologies, integrate the essential UX/UI notions and be optimised for referencing.
The trick to showcasing a portfolio is to present only the most relevant work.
Blogging is a marketing method that provides companies with several benefits.
The choice between an app or a mobile site depends on the context, the consumers, the market and the strategy the company wants to adopt.
The showcase site highlights the company’s identity. As for the e-commerce site, it is a virtual shop.
Branding or brand image are messages related to the brand. This representation of a company as perceived by consumers is conveyed in the media, Internet or print. The purpose of the message is to generate reasoning, exchange and influence the public. This image desired by the company is perceived by the public.
Emailing automation allows you to send personalised emails from a predefined list. This tool sends emails that meet a specific need. To carry out this marketing operation, it is necessary to take the time to know the visitors, users and customers. This research requires different tools: call to action, landing page, tags, A/B tests…
To achieve good results, it will be necessary to set up tailor-made and easy-to-access interfaces. When an ergonomist, a graphic designer and a team of developers work in harmony, better results can be achieved. It is the quality of the design that guarantees good compatibility with mobile platforms and ensures an efficient and pleasant UX.
User Experience and User Interface are a common user-centric approach.
A web design specialist or expert designs a professional UI and UX for a website or mobile application.
The graphic charter contains all the fundamental rules for using the graphic signs of a company.
The main role of a community manager is to manage the reputation and image of a brand on the Internet. To achieve this, the specialist develops the visibility of a company on social networks. He/she has to develop his/her community, publish information regularly, and encourage the exchange of experiences and debate between the brand’s fans.